E-boks enters into strategic partnership with CVX portfolio company MobilePeople

Anders Halfter, chef for forretningsudvikling i Mobilepeople

CVX portfolio company MobilePeople, which offers an electronic voting system, Evalg, is now partnering with E-boks. This is according to Iwatch.

In 2023, CVX has added three advisors to MobilePeople, and we are excited about this new milestone for the company.

MobilePeople offers services that facilitate the administrative work of a number of organizations such as trade unions and insurance companies, especially in connection with voting related to collective bargaining and election of candidates. So far, communication with eligible voters has primarily taken place via email, but with an increase in digital fraud, Danes have become skeptical about engaging with emails from MobilePeople. The company reports this growing distrust and is working with E-Boks to restore trust.

“When election communication goes through E-Boks, it takes place in a secure and trustworthy platform, increasing the importance and seriousness of the election. It is crucial for us that we can target our audience accurately and at the same time make it easy for users to vote, which is essential to ensure higher voting percentages,” says Anders Halfter, Head of Business Development at MobilePeople.

E-boks also sees the collaboration as meaningful: “We are excited about the partnership with MobilePeople and the potential it holds. Together, we can deliver a voting solution that is not only efficient and secure, but also easy to use and can significantly increase voter turnout in elections. The high open rates that we at E-Boks can deliver make the channel extremely interesting for the type of communication that requires action,” says Kim Konstantin Sølbeck, Growth Director at E-Boks.

With this new strategy, MobilePeople also hopes to expand its target audience to include more Danish housing associations. Congratulations to MobilePeople and E-boks for this new collaboration.

We look forward to following along and hope for a greater voter turnout for the benefit of Danish society.

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