{"id":6335,"date":"2021-03-23T18:37:21","date_gmt":"2021-03-23T18:37:21","guid":{"rendered":"http:\/\/cvx.vc\/?p=6335"},"modified":"2021-03-23T18:37:21","modified_gmt":"2021-03-23T18:37:21","slug":"ivaerksaetterportraet-jabii","status":"publish","type":"post","link":"https:\/\/cvx.vc\/da\/interviews\/ivaerksaetterportraet-jabii\/","title":{"rendered":"Iv\u00e6rks\u00e6tterportr\u00e6t: JABII"},"content":{"rendered":"<p><em>Billede: BLOCK FILMS<\/em><\/p>\n<p>Dansk Industri har talt med de to stiftere af Jabii, Christian Thostrup og Giang Le, og spurgt til udviklingen af boksearmen, samt de udfordringer de to stiftere er st\u00f8dt p\u00e5 i processen. Du kan i dette iv\u00e6rks\u00e6tterportr\u00e6t l\u00e6se mere om, hvad Christian og Giang \u00f8nsker, de havde gjort anderledes, skulle de have startet virksomheden i dag.<\/p>\n<h4><strong>Produkt og historie<\/strong><\/h4>\n<p>Virksomheden JABII, der blev startet i 2017 af Christian Thostrup og Giang Le, har opfundet od udviklet et spil, som skal kombinere det bedste fra gaming og fitness. Ideen kom til CEO og medstifter, Christian Thostrup, eftersom han var tr\u00e6t af at hans b\u00f8rn altid sad med iPad\u2019en og ikke var fysiske i deres leg. Derfor designede han en forl\u00e6nget boksearm med fjedre, der g\u00f8r, at uanset hvor h\u00e5rdt man sl\u00e5r mod modstanderen, g\u00f8r det ikke ondt.<\/p>\n<p>Konceptet har v\u00e6ret igennem en st\u00f8rre udvikling siden virksomheden p\u00e5begyndte arbejdet i for\u00e5ret 2017 og frem til nu. Produktet begyndte med at v\u00e6re en mekanisk forl\u00e6nget arm med fjedre til nu at have indbygget elektronik med sensorer. Derudover har virksomheden udviklet en tilh\u00f8rende app til facilitering af brugerprofiler, der viser data over kampene, som er underst\u00f8ttet af bluetooth-kommunikation. Produktet omfatter alts\u00e5 nu hele tre forskellige teknologiomr\u00e5der.<\/p>\n<h4><strong>Hvad var jeres st\u00f8rste udfordringer?<\/strong><\/h4>\n<p>En af vores st\u00f8rste udfordringer har uden tvivl v\u00e6ret at skaffe den n\u00f8dvendige kapital. Vi har is\u00e6r brugt meget af vores tid p\u00e5 at skaffe funding til vores hardware, hvilket er ret sv\u00e6rt, da der er en for\u00f8get risiko og et stort kapitalbehov.<\/p>\n<h4><strong>Er der noget, som I ville \u00f8nske, at I havde gjort anderledes?<\/strong><\/h4>\n<p>Vi ville \u00f8nske, at vores fokus i starten ogs\u00e5 var p\u00e5 firmaidr\u00e6t og bev\u00e6gelse ude hos ungdomsskolerne. Vi kan se, at en stor andel af vores ordrer kommer fra B2B- og B2G-kunder. Vi har siden hen indg\u00e5et et samarbejde med nogle studerende fra SDU, som blandt andet m\u00e5ler p\u00e5 tr\u00e6ningseffekterne, for at f\u00e5 et st\u00f8rre indblik i v\u00e6rdien JABII kan give. Vi har nemlig en ambition om at blive \u201dgratis motion\u201d p\u00e5 stillesiddende arbejdspladser, og at det kan skabe noget f\u00e6llesskab for alle led i en organisation. Flere studier viser ogs\u00e5, at bev\u00e6gelse og at f\u00e5 pulsen op \u00f8ger arbejdseffektiviteten og produktiviteten hos medarbejderne.<\/p>\n<h4><strong>Hvad er visionen for JABII?<\/strong><\/h4>\n<p>Vores vision for JABII er at skabe et verdensomsp\u00e6ndende brand, som kendes for en r\u00e6kke produkter og koncepter, der bringer fysisk aktivitet sammen med digitale elementer. Derudover er det ogs\u00e5 en klar ambition for os, at JABII bliver til en sport, der kan dystes p\u00e5 konkurrenceplan.<\/p>\n<p>L\u00e6s hele historien p\u00e5 Danks Industries hjemmeside <a href=\"https:\/\/www.danskindustri.dk\/vi-radgiver-dig-ny\/virksomhedsregler-og-varktojer\/di-for-ivarksattere\/Arkiv\/manedens-ivarksatter\/2021\/2\/ivarksatterportrat-jabii\/\"><em>her<\/em><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>De danske iv\u00e6rks\u00e6ttere Christian Thostrup og Giang Le har en vision om at skabe et verdensomsp\u00e6ndende brand gennem virksomheden JABII. JABII har udviklet en forl\u00e6nget boksearm, som skal bringe for\u00e6ldre og b\u00f8rn t\u00e6ttere sammen og samtidig f\u00e5 bev\u00e6gelse ind i en stillesiddende arbejds- eller skoledag.<\/p>\n","protected":false},"author":25,"featured_media":6354,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[14],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v22.4 (Yoast SEO v23.5) - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Iv\u00e6rks\u00e6tterportr\u00e6t: JABII | CVX Ventures<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/cvx.vc\/da\/interviews\/ivaerksaetterportraet-jabii\/\" \/>\n<meta property=\"og:locale\" content=\"da_DK\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Iv\u00e6rks\u00e6tterportr\u00e6t: JABII\" \/>\n<meta property=\"og:description\" content=\"De danske iv\u00e6rks\u00e6ttere Christian Thostrup og Giang Le har en vision om at skabe et verdensomsp\u00e6ndende brand gennem virksomheden JABII. 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